The 6 Best TV Brands Today

The television viewing experience has undergone immense transformation over the past decades. From bulky CRT TVs to today‘s sleek flat panels with UHD resolution and smart capabilities, TV brands continue to push the limits of innovation. As more features get crammed into newer models every year, picking the right brand and model for your needs can get overwhelming.

In this guide, we cut through the noise and highlight 6 best TV brands along with what they do best. Whether you are looking for the purest visual experience, unmatched gaming performance or maximum value, there‘s a brand that stands out from the crowd. We‘ll also explore how TV technology has progressed and what you must consider while choosing a television in 2023.

A Brief History of Television Tech Advancements

While the first electronic TV system was created in the late 1920s featuring a small 30-line picture, TVs remained a novelty until after World War 2. The 1950s saw mass adoption of black and white TVs with VHF and UHF tuning abilities.

Color TVs started appearing in the 60s but early models were prohibitively expensive. Prices dropped over the next decade as color tubes became commonplace.

The 80s and 90s saw the rise of cable networks, video rentals and innovations like wireless remotes, picture-in-picture, audio ports and Comb Filters for clearer images. This fuelled the transition from bulky furniture-sized CRT TVs to slimmer and larger screens.

The early 2000s marked the dawn of the flat-panel era with plasma and LCD displays quickly replacing CRT. High definition displays were the defining development, with the first HDTVs supporting resolutions of 720p or 1080i. By 2010, most flatscreen TVs offered full 1080p resolution.

Internet connectivity and streaming also started making inroads with early smart TV models featuring LAN ports or built-in Wi-Fi.

The mid 2010s saw 4K and even 8K UHD resolutions enter the mainstream along with technologies like OLED displays with their infinite contrasts, Quantum Dot for purer colors and High Dynamic Range for amplified brightness. Gaming continued to fuel innovation with support for 120Hz refresh rates and Variable Refresh Rate.

2022 and 2023 models feature next-gen chips enabling AI video/audio enhancements and cloud gaming integration. Voice assistants, personalized profiles and IoT device control take smart features to the next level.

Clearly television tech has come a long way within a few generations. And leading brands continue to push boundaries every year. Next we explore 6 brands that shine brighter than the rest to help you make the ideal choice.

Top Picks: Best TV Brands Today

Best Overall: Samsung

Key Strengths – Vibrant QLED displays, sleek infinity designs, powerful smart ecosystem

Samsung has maintained its reign over the television space owing to heavy investments in display innovation. Their 2023 Neo QLED 8K models leverage Precision Direct backlights with Quantum Matrix Technology Pro for optimized contrast and silhouette-free images. Mini LEDs allow for ultra precise local dimming while the Neo Quantum processor 8K powers lifelike depth and realism.

On the smart TV side, the intuitive Tizen interface offers access to all major streaming apps and services. You also get seamless device connectivity and control of other smart products through SmartThings integration.

For gamers, 4K resolution and 144Hz refresh rates combine with AMD FreeSync Premium Pro support for immersive high fps gameplay. Auto HDR Remastering ensures enhanced visuals across genres.

Overall with industry leading picture quality and extensive features, Samsung QLED TVs deliver brilliant all round performance no matter the source.

Best for Picture Quality: Sony

Key Strengths – Cognitive XR processing, XR Contrast Booster, Bravia Core streaming

Sony Bravia TVs have an unmatched reputation when it comes to pure picture accuracy. Powering the latest models is the ingenious Cognitive Processor XR that mimics human perception for optimized depth, color and clarity. The XR Backlight Master Drive precisely controls LED output for dazzling dynamic range.

The XR Contrast Booster 10 ratchets up contrast in bright rooms while XR Triluminos Pro expands the color palette. All enhancements work in tandem with Bravia Core – Sony‘s dedicated streaming service with the world‘s largest IMAX library.

Gamers are treated to dedicated Game Mode, HDMI 2.1 ports and Input Lag as low as 8.5ms along with Variable Refresh Rate. Auto HDR Tone Mapping and Auto Genre Selection take guesswork out of configuring HDR games.

While priced at a premium, Sony Bravia TVs reflect the most advanced vision of creators translating content from lens to living room without compromise.

Best for Gaming: LG

Key Strengths – Self-lit OLED pixels, sub 1ms response times, Nvidia/AMD sync

LG‘s OLED evo panels set the gold standard for gaming displays with infinite contrast ratios, true blacks and up to 8.5 million individually lit pixels promising the ultimate HDR experience. Infinite blacks merge seamlessly into vibrant colors and striking highlights.

For graphics-rich AAA titles and multiplayer shooters, LG OLED TVs deliver blazing fast sub 1 ms response times. Support for Nvidia G-Sync and AMD FreeSync Premium guarantees flawlessly smooth gameplay devoid of image tearing or stutter.

4 HDMI 2.1 ports allow next-gen consoles and gaming rigs to tap into high bandwidth for 4K 120fps gaming. Dynamic tone mapping adapts HDR processing in real time without dimming peak brightness. And dedicated Game Optimizer menus help dial in genres for optimized visuals and latency.

With sublime pictures that put you right inside the action and industry leading performance, LG OLED TVs are tailor-made for discerning gamers.

Best Budget Option: TCL

Key Strengths – Quantum dot filtered panels, full array local dimming, hands-free voice control

Founded in 1981, TCL has established itself as a budget TV brand that punches far above its weight courtesy quantum dot and mini-LED innovations. 2023 models in the premium 6-Series incorporate Quantum Dot technology for over a billion accentuated colors at a wider gamut.

Full Array Local Dimming with up to 160 zones guarantees higher peak brightness, inkier shadows and focused precision across over 8 million pixels. The result is striking depth and realism for the price.

Gamers are treated to 4K 144Hz gameplay, THX Certified Game Mode and Dolby Vision‘s frame by frame HDR tone mapping. Integrated Google TV enables access to 700,000+ movies and shows while hands-free voice control only sweetens the package.

Best for Smart Features: Vizio

Key Strengths – IQ processors for AI enhancements, integrated Chromecast, seamless voice control

Vizio televisions stand out from the pack courtesy customized experiences powered by machine learning. IQ Ultra processors transform every pixel in real-time for optimal brightness, color and depth.

Integrated Chromecast eliminates need for streaming devices while SmartCast Mobile apps add second-screen functionality. Support for Apple AirPlay and HomeKit guarantees iPhone/iPad connectivity and Siri access.

The intuitive Vizio Voice remote boasts always-listening mics for fuss-free navigation of apps, channels and menus. Users can quickly search across sources for their favorite movies, control playback, adjust volume or switch inputs completely hands-free.

With broad app support, thoughtful personalization and smarter access, Vizio TVs aim to adapt perfectly to modern smart homes.

Best for Outdoor Use: Sunbrite

Key Strengths – Weatherproof TV built for full shade or direct sunlight, anti-glare screens

Purpose-built for pool-side entertainment, Sunbrite‘s outdoor televisions can withstand both sweltering heat and torrential downpour. Rain, snow, humidity and salt air are no match for the rugged powder-coated aluminum exterior on these all-weather models.

Sunbrite engineers their panels to deliver up to 4000 nits of brightness – up to 3 times more than average indoor TVs. This enables vibrant and clear images even under direct sunlight. Anti-reflective coatings help further reduce glare and reflections.

Effortless setup is another advantage with Sunbrite TVs operating between -24° and 140°F. Just connect an outdoor soundbar and necessary devices to transform your patio into an open-air home theater.

How to Choose the Best TV Brand

Screen Size

Available screen sizes range from compact 32-inch models to ultra large 85/98-inch variants. Consider viewing distance and room size while deciding. Wide open spaces like living rooms can accommodate larger screens above 65-inches. Bedroom TVs work best between 43 to 55 inches.


Plan budgets between:

  • $500 to $1,500 for 65-75 inch LED 4K TVs
  • $2,000 to $3,500 for 65-inch QLED/OLED 4K models
  • $5,000+ for high-end 75-inch 8K QLEDs

Refresh Rate

Standard is 60Hz but Optimal refresh rates for gaming and sports are:

  • 120Hz for 4K TVs
  • 144Hz/240Hz for 8K models


Entry level HD (720p) no longer provides decent clarity given average screen sizes above 50 inches. Most modern TV displays feature:

  • Full HD (1080p): 2 million pixels
  • 4K UHD (2160p): 8 million pixels
  • 8K UHD (4320p): 33 million pixels

4K and 8K models allow more realistic images and detailed textures during gaming and movie playback.

Port Connectivity

Look for at least 3-4 HDMI ports with HDMI 2.1 standard allowing high fps 4K gaming. Multiple USB ports add flexibility for media playback from storage devices.

Smart Features

All mainstream television brands offer excellent smart platforms like webOS, Tizen and Google TV providing access to popular streaming services. Consider voice assistant support for no-remote operation.

What to Know Before Buying

With a wide selection of television brands and models flooding store shelves every season, the buying process can get overwhelming even for savvy buyers.

Here are some pointers to simplify matters:

1. Consider viewing habits

Movie buffs and cinephiles gravitate towards TVs with accurate color reproduction, higher resolution and panel technologies like OLED offering infinite contrast. Avid console/PC gamers prefer fast refreshing screens with ultra low input lag and variable refresh rate support. For live sports, smooth motion handling is key.

2. Measure room size

Pick larger screens like 65-85 inches for big rooms so everyone gets a front-row experience without pixelation or strain. Limit screen size to 43-55 inches for bedrooms and compact living spaces.

3. Multi-task usage

For juggling console/PC gaming with binge-watching and web surfing, connect multiple devices via HDMI ports. Smartphones and tablets can wirelessly stream content to the TV or substitute second screens.

4. Check reflection handling

TV placement opposite sunlight-exposed windows will necessitate anti-glare protection like high-brightness screens, polarization filters and wide viewing angles to maintain visibility.

5. Mind audio quality

Integrated speakers offset need for external audio systems. Look for virtual Dolby Atmos surround sound, dedicated woofers/tweeters and higher wattage drivers if relying on built-in audio.

6. Compare prices online

Online prices tend to substantially undercut retail stores for most television models. Wait for holiday sales events for maximum savings opportunities on current year models. Consider manufacturer refurbished units to save further.

Using the Best TV Brand: What it‘s Like

Investing in a television from a top brand affords immense versatility whether you are gaming, bingeing shows or streaming disc-free 4K movies. High dynamic range content pops with vibrant colors and amplified brightness range. Lightning fast response times translate controller input into on-screen action sans perceptible lag.

Crisp native contrast brings out minute details in texture-rich gameplay so you don‘t miss anything. And variable refresh rates enable your graphics card to sync frame delivery with the display for jitter and tear-free visuals across genres.

Smart platforms powered by AI recommendation engines simplify content discovery across services. Ambient sensors adapt picture settings to best suit room lighting without any manual intervention. Some models even intelligently tune audio levels based on ambient noise.

And hands-free voice control grants the ability to operate various functions like launching apps, adjusting volume, switching inputs, scheduling recordings and more sans ever reaching for the remote.

As television capabilities race closer towards human vision performance, our watching experiences get ever more enthralling while needing fewer steps. And rapid advancements promise even more exciting innovations in the imminent future.

So bring home a feature packed television that upgrades movie nights, intensify gameplay and unlocks smarter convenience. Your eyes will overflow with breathtaking new perspectives!

Frequently Asked Questions

Q: What is the most reliable TV brand?

A: According to extended warranty provider SquareTrade, LG earns top marks for build quality and longevity owing to robust internal components and quality control. Their failure rates within 4 years are also the lowest at just 11% with many units easily crossing 6 years.

Q: What is the most important thing to look for when buying a TV?

A: Resolution should be the prime determinant since higher resolution like 4K or 8K allows more detail and sharper clarity as screen sizes scale up. A good rule of thumb is 50-inches for 1080p TVs; 65-inches and above for 4K models; and 75-inch plus for 8K.

Q: Is there a difference between OLED and LED TVs?

A: Yes, OLED stands for Organic Light Emitting Diode. So each pixel lights up independently offering infinite contrast with perfect blacks when powered off. LED TVs use LCD panels with dedicated LED backlighting. Light bleeding into black pixels limits darkroom performance on LED models.

Q: Does a TV make a difference in gaming?

A: Absolutely yes. Fast refreshing gaming monitors with quick pixel response deliver smooth high fps gameplay devoid of ghosting, smearing or motion blur. Console/PC gamers must consider 120 Hz panels or better. Variable refresh rate support is also highly recommended.

Q: Is LG better than Samsung?

A: While subjective, LG OLED panels feature self-emissive pixels with the best contrast and viewing angles. Samsung QLED screens offer higher peak brightness, more vibrant colors and aggressive pricing. LG TVs cater to cinephiles and value accuracy while Samsung focuses on dazzling, dynamic images.

I hope you found this extensive guide detailing 6 of the best TV brands useful. Do share your questions or feedback in the comments section below. Happy viewing!

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