LG dominated the TV space last year, and with their latest expansive lineup revealed at this year‘s CES, they are already on track to exceed their past successes. From next-level OLED picture quality powered by upgraded processors to radical new designs, form factors, and cutting-edge display technologies, LG is ushering in the future of television.
Let‘s take a deep dive into all the advancements across LG‘s extraordinary 2023 range to fully appreciate just how far TV technology has progressed.
Brilliant New OLEDs: How Brighter, Sharper G3 and C3 Series Level up the Home Theater
LG flexes its unmatched mastery over OLED panels with its brightest, most gorgeously colorful self-lit TVs to date. The consumer flagship G3 along with its value-focused C3 sibling both push OLED‘s already incredible picture quality up several notches and provide a more impressive cinematic experience at home than ever before.
Here‘s how LG advances the OLED recipe with major improvements in 2023:
| Specification | G3 Series | C3 Series |
|---|---|---|
| Sizes Available | 55", 65", 77", 83" | 42", 48", 55", 65", 77", 83" |
| Display Type | OLED evo | OLED |
| Processor | α9 Gen6 | α9 Gen6 |
| Peak Brightness | Up to 70% brighter with "Brightness Booster" tech | Up to 30% brighter |
| Key Features | Dolby Vision IQ, Dolby Atmos, AI Picture Pro, webOS 23, HDMI 2.1, 4K120, VRR/G-SYNC, WiSA wireless audio | Most features of G3 minus brighter panel & WiSA |
| Starting Prices | $2500 (55"), $3300 (65") | $1400 (42"), $1500 (48") |
How They Improve Picture Quality
More powerful Gen6 processors unlock LG‘s new "Brightness Booster" technology previously exclusive to their ultra-expensive professional displays. This allows the G3 to astound with up to nearly 2000 nits at peak — over 70% brighter than 2022‘s already-stellar G2.
With these processors intelligently governing brightness scene-by-scene and the advanced heat dissipation capacity of the G3‘s "OLED evo" panels, spectacular HDR pop and extremely punchy, nuanced highlights are achieved.
The processors additionally enable improved color accuracy and gamut performance — images look even more vibrant and lifelike especially in HDR.
Why Gamers Will Love Them
Gamers are extremely well catered to with premium features like 4K 120Hz, VRR, and ultra-rapid response times ensuring smooth, tear and stutter-free high FPS gameplay. Features like Auto Low Latency Mode (ALLM) automatically enable game-friendly settings when consoles are turned on.
Who They‘re Best Suited For
With best-in-class performance and gorgeous flagship build quality, the G3 is ideal for discerning home theater enthusiasts wanting the pinnacle of OLED TV technology in 2023. Its impressive brightness capabilities also make it better suited for more brightly-lit living rooms.
The C3 retains the stunning OLED visuals and gaming capabilities of the G3, just tuned down a few notches at more affordable prices. It brings exceptional quality into far more accessible budgets.
Mid-Range 4K OLED Goodness: B3 Series and A3 Series Keep Prices Low Without Sacrificing Picture Quality
While the G3 and C3 series may be out of reach for some, LG ensures its 2023 lineup has brilliant-performing OLED options at lower price points catering to budget-focused buyers.
| Specification | B3 Series | A3 Series |
|---|---|---|
| Sizes Available | 55", 65", 77" | 48", 55", 65" |
| Display | 4K OLED | 4K OLED |
| Processor | α7 Gen6 | α7 Gen6 |
| Key Features | Dolby Vision, 120Hz, HDMI 2.1 | Dolby Vision, Wall Mount Frame Design |
| Starting prices | $1700 (55") | TBA |
Great Visuals Without Breaking Bank
While not reaching the soaring brightness capabilities of the G3, both the B3 and A3 still output rich colors, infinite contrast, and all the gorgeous OLED picture quality fundamentals that rightfully have made this display technology legendary.
The B3 focuses on offercing fluid high-frame rate 4K gaming thanks to HDMI 2.1 across all models. The uniquely minimalist A3 eschews advanced gaming, but still grants stunning self-lit visuals now within a stylish wall-mounted picture frame-esque chassis.
For shoppers wanting the perfect blacks and vibrant images of OLED technology on a budget, LG‘s mid-range series fit the bill nicely.
World‘s First Consumer Rollable TV Makes Its Retail Debut
Easily the most drool-worthy CES unveil came from LG officially taking the wraps off of the long-teased production version of its mindblowing rollable OLED TV.
Dubbed the LG Signature OLED R, this TV features a flexible 65-inch 4K OLED screen that mechanically articulates upwards from its base, extending outwards when needed. Owners can also retrax the display back into the base, completely concealing the panel and freeing up wall space when not watching.
Cutting-Edge Picture Tech
Despite its wild, avant garde form factor, the R doesn‘t cut any corners when it comes to performance. The same self-lit OLED foundations powering LG‘s other gorgeous releases remain, now complemented by:
Powerful α9 Gen5 AI Processor enabling stellar 4K upscaling, vivid HDR tone-mapping, and intelligent adjustment of settings based on content type.
Latest version of LG‘s acclaimed webOS smart platform granting access to all popular streaming video services.
Dolby Atmos immersive audio decoding for phenomenally expansive sound.
Who It‘s For
With its staggering $100,000 price tag, the first-generation LG Signature OLED R is very clearly geared exclusively towards the obscenely wealthy early tech adopter market rather than average consumers. While unattainable for most, as a proof-of-concept production TV rather than mere prototype, the OLED R signals a paradigm shift towards adaptable television designs that can dynamically conform to our living spaces and viewing needs.
LG‘s First Quantum Dot LED TVs: QNED Series Marries OLED-Quality Pictures with Higher Peak Brightness
LG‘s other hardware showstopper came in the introduction of its inaugural Quantum Nanocell TV lineup – dubbed QNED. After seeing rival Samsung dominate the quantum dot (QLED) TV space in recent years, LG is firing back by infusing its proprietary NanoCell color-enhancing film technology with quantum dot LED backlighting.
The resulting sets offer colors and brightness that needs to be seen to be believed.
Key QNED Specs at a Glance
| Specification | QNED MiniLED TVs |
|---|---|
| Sizes Available | 65", 75", 85", 97" |
| Display | 4K & 8K QNED |
| Backlighting | HyperFine tuneable MiniLED (30K+ zones) |
| Peak Brightness | Up to 2500 nits |
| Key Features | Nvidia G-SYNC, Dolby Vision, webOS 23 |
| Starting Prices | TBA |
Unrivaled Brightness & Contrast
LG QNED TVs essentially combine the best aspects of self-lit OLED and traditional full-array LED TVs into one: perfectly deep blacks courtesy of pixel-level lighting control next to searingly bright, bold highlights made possible thanks to their immense LED backlight output.
Users can expect color vibrancy and realism on par with luxury OLEDs but with substantially higher peak brightness up to an astonishing 2,500 nits – perfect for exceptionally bright living rooms. LG‘s impressive local dimming algorithms also virtually eliminate blooming or haloing around bright objects.
Who QNED TVs Are For
While some picture purists maintain OLED‘s status as king in technical picture quality, LG‘s QNED TVs stand poised to offer nearly equal performance and a mesmerizing viewing experience at more affordable price points. Their higher luminance capability also makes these QNEDs better suited for brightly lit rooms receiving plenty of ambient light.
Early adopters looking for stunning contrast and colors at premium 4K and 8K resolutions will find LG‘s debut quantum dot NanoCell TVs extremely enticing. They provide reflections of tomorrow‘s display advancements at relatively down-to-earth prices compared to luxury offerings like LG‘s own rollable OLED R.
More Affordable 4K TV Options With Clever AI Picture Optimizations
Of course with performance breakthroughs happening in their more costly flagships, LG hasn‘t neglected enhancements even among their most affordable series either. Options like the 2023 A3 and LG‘s UR range bring better-than-ever intelligent imaging and smart features into entry-level price points.
Both TV families come equipped with LG‘s latest α5 or α7 Gen6 chipsets. Instead of overwhelming users with complex picture settings, these processors intelligently handle critical imaging tasks automatically:
AI Picture Pro constantly analyzes and optimizes color, contrast, clarity and brightness frame-by-frame ensuring content looks its absolute best regardless of quality or format.
AI Brightness Control gracefully handles challenging high dynamic range content, preventing overly dim shadows or clipped highlight details.
AI Upscaling leverages machine learning trained on millions of data points to smoothly transform SD and HD video into lush, detail-rich 4K resolution.
Paired with LG‘s intuitive webOS smart platform and virtual assistant support, even the most affordable 2023 LG TVs feel remarkably advanced and user-friendly for their prices. Options like the 43" UR7100 punch way above their weight.
I don‘t think even LG could have reasonably outdone themselves again after their slate of fantastic releases last year, but their 2023 TV lineup proves the seemingly-impossible remains achievable. With LG Signature OLED R heralding the long-awaited era of adaptable rollable TV designs alongside QNED series bringing quantum dot enhancements into their LED TVs for the first time, exciting new paradigms in display technology kick off right from the get-go.
And that‘s not even mentioning OLED‘s continued meteoric improvement trajectory in both picture fidelity and peak brightness through LG‘s upgraded G3, C3 flagships. Across every price category from entry-level to luxury, LG is clearly obsessed with pushing TV capabilities to their utmost limits while refusing to compromise. Their 2023 roster offers glimpses into the future made reality today.
Which new LG TV model excites you the most? Is a brighter, bolder OLED like their G3 in your future upgrade plans or are you eager on the cutting-edge rollable R or QNED designs instead? Whatever your preferences and budgets might be, it‘s an incredible time to shop for a new TV!
